nDash.com is a content creation platform that provides brands and agencies with access to the world's top freelance writers.
Hi, I’m Lisa! As a longtime marketing, communications and public relations professional, I’ve developed quite a few skills across a broad array of disciplines:
* Writing and editing in formats including website copy, e-books, white papers, presentations, proposals, marketing and strategic plans, articles, blog posts, ad copy, press releases, printed collateral materials, and more.
* SEO: keyword and keyword phrase research, search engine-optimized content creation, tracking, analysis and reporting.
* Public relations and media relations.
* Marketing and sales management.
* Brand development and communications audits.
For the past 10 years, I’ve served clients across a variety of industries with content writing and editing. Prior to my freelance career, I owned a graphic design and web design firm for 13 years, served as Vice President of Marketing at a large senior living community in North Carolina, and advised clients across the country as Director of Integrated Communications for a senior living consultancy firm. Prior to that, I earned a journalism degree from the University of North Carolina at Chapel Hill and held several positions with daily newspapers, including correspondent, staff writer, bureau chief, news editor, copy editor, and night metro editor.
At this stage in my career, I truly enjoy working with a variety of clients and colleagues, learning something new every day, and bringing my broad and deep communications and marketing experience to bear in a way that provides measurable benefits. I work hard to stay up on all the latest trends in digital marketing, and I keep my skills current by pursuing a variety of certifications – most recently, Hubspot Inbound Marketing and SEO.
Samples of my work are available at:
bit.ly/LisaWynnePortfolio
I would be delighted to work with you, and I hope you will consider me for your next project.
Best wishes,
Lisa W.
Thanks to a few well-known organizations and their rock-star CEOs, company culture has received significant press — both positive and negative — in recent years. At Apple for instance, employees exhibit high levels of motivation as well as high sales numbers. The key for these high-performing workers? Analysts say the right motivation goes a long way toward encouraging a near-evangelical enthusiasm for a few, special companies.
http://bit.ly/LisaWynnePortfolio
Is your marketing program delivering the results you want? If not, it’s time for a little detective work. By implementing measures to effectively benchmark and track your marketing efforts, you can determine which components are working — and which aren’t. Over the long term, the data you gather will help you allocate your marketing budget in ways that save your organization money and get results.
http://bit.ly/LisaWynnePortfolio
Serving clients in various industries with content strategy, marketing and communications plans, writing and editing, vendor engagement and oversight, media planning, positioning and brand platforms, social media planning and execution, search-engine optimization, and public and media relations.
Company: Lisa Wynne Consulting
I worked there from 7/2014 until now
Responsibilities included direction and oversight of all creative communications for Spectrum’s clients and consultants as well as providing creative marketing leadership and direction to Spectrum; developing marketing and sales plans, situation and competitive analyses, positioning statements, brand platforms, and integrated communications plans and budgets; assisting in identifying and engaging vendor partners in a variety of creative fields; art direction and oversight of creative partners.
Company: Spectrum Consultants, Inc.
I worked there from 2/2013 until 7/2014
Responsibilities included supervision of sales team; creation and execution of strategic marketing plan and budget; tracking, compilation and analysis of marketing metrics; concept development, creative direction and oversight of all advertising, public relations, collateral materials, website, public outreach and sales processes. Served as Carolina Meadows spokesperson. Served as key member of executive team and worked in cooperation with CEO to determine company-wide strategic planning.
Company: Carolina Meadows
I worked there from 6/2009 until 2/2013