nDash.com is a content creation platform that provides brands and agencies with access to the world's top freelance writers.
Most B2B content reads like it was made in a factory (because it was). Your clients want something more engaging and 𝘳𝘦𝘢𝘭. That's my speciality.
I help B2B brands turn original insights into high-quality editorial content. The type of thing you’d find in your favourite magazine — except it supports your brand.
What makes me qualified? 𝗜’𝘃𝗲 𝗯𝗲𝗲𝗻 𝗱𝗼𝗶𝗻𝗴 𝘁𝗵𝗶𝘀 𝗳𝗼𝗿 𝟭𝟯 𝘆𝗲𝗮𝗿𝘀.
I started as a tech journalist, covering emerging startups and crafting op-eds. Then I moved into B2B content, creating high-end pieces for brands such as Shutterstock and Zapier.
Today, I’m combining both in my own publication covering AI in B2B.
From the GEICO Gecko to the rampant stallion on every Ferrari — many top companies choose animal mascots, and for good reason.
https://www.shutterstock.com/blog/branding-marketing-animals
You know the fundamentals: research, create, and promote. But how do you convince people to read and engage with your content?
https://www.dreamhost.com/blog/content-strategy/
What exactly does lead generation involve? Here's a closer look at the process — from planning out a strategy through to closing sales.
https://www.datanyze.com/blog/how-to-find-clients
The story of how localization transformed IKEA into $42 billion Goliath — along with the takeaways for your business.
https://www.oneskyapp.com/blog/smart-localization-strategy-ikea/
Working with agency staff to produce compelling long-form content for a variety of clients in the world of SaaS. Taking on detailed briefs, with SEO and style requirements. Working in Slack and Google Docs.
Company: Optimist
I worked there from /2020 until now
Turning market research into content for a premium monthly email newsletter, highlighting emerging trends. Working in Google Docs.
Company: Glimpse
I worked there from /2023 until /2025
Producing content on the topic of interactive design, for a B2B audience, and providing advice on best practices in content marketing. Using Slack and Google Docs.
Company: Turtle
I worked there from /2022 until /2023
Diving into the topic of technical debt through in-depth blog posts, designed to engage with development and engineering teams. Using Google Docs.
Company: Stepsize
I worked there from /2022 until /2023
Curating the best in new tech, and writing about it in approachable blog posts. Responsibilities include sourcing of subjects and images, copy editing content, Wordpress scheduling and SEO. Also working with Slack, Podio and Trello.
Company: The Gadget Flow
I worked there from /2014 until /2019
Authoring in-depth photography feature articles and tutorials aimed at a technically proficient audience. Sourcing stories and interviewees; working with editorial staff via Contently and Google Docs.
Company: Shutterstock
I worked there from /2014 until /2018
Assessing the functionality of apps and integrations such as Pinterest, Hipchat, UserEcho, and Quickbooks. Working to set time scales and subjects, while thoroughly testing technical products; providing screenshots with dummy data. Working with staff via email, Zapier and Google Docs.
Company: Zapier
I worked there from /2015 until /2016
Supporting a huge SEO/GEO content campaign with carefully researched buying guides. Using AI to assist research, build comprehensive outlines, and cross-check against detailed style guides.
Company: Softr
I worked there from /2025 until now