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Idea from Tim Ludy


How and Why to Create a Flagship Piece of Content


Most marketers are comfortable creating smaller pieces of content like blogs and social media, and avoid larger pieces like guides and whitepapers. However, in today’s noisy world, brand’s need high quality, valuable content to stand out. This blog will outline the many benefits of investing in a single piece of content and then using it as an investment for years to come.


Tim Ludy

Industry Category

Find writers and ideas in Business


  • content marketing
  • whitepaper
  • Links

  • https://www.ceros.com/blog/how-to-create-a-flagship-piece-of-content/