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Idea from Kate Supino

Kate Supino

Title

Email Marketing: Personalization Vs. Customization and Why You Need Both

Summary

This in-depth blog post would cover the differences between personalization vs. customization in email marketing, and why businesses need both for a successful email campaign. The post would include data from research about recipient's responses to various emails styles. It would include actionable suggestions on improving email marketing strategies.

Author

Kate Supino

Keywords

  • email marketing
  • online marketing
  • click through rate