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Idea from Jason Little

Jason Little

Title

How to Provide a Memorable Customer Experience with Your Content Strategy

Summary

Your content strategy needs to stand out from the crowd if you want it to be effective. Being louder or more informative than the competition helps, but it's far more important to hone in on the customer experience, making it as memorable as possible.

Author

Jason Little

Keywords

  • customer experience
  • content strategy
  • Links

  • http://www.briansolis.com/2015/09/customer-experience-catalyst-digital-transformation/
  • http://www.briansolis.com/2015/02/deliver-great-customer-experience-stop-focusing-customer/
  • https://www.portent.com/blog/content-strategy/user-experience-content.htm