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It's all about data
The explosion of data is about to change the way businesses operate. Almost every area can be affected. From making decisions to developing new products, marketing and deploying resources. It may still be quite early in the game, but it is essential that operators become better educated and informed in order to gain and retain the competitive edge.Most business owners, and particularly SME ma not yet appreciate that data that they may not be collecting can be a goldmine to improved efficiency.
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