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Idea from Patti Podnar


Can an Editorial Calendar and Agility Really Get Along?


Having an editorial calendar is widely accepted as a content marketing best practice. And, from a strategic perspective, it makes sense to know where you're going and what you're trying to accomplish. But does that necessarily mean nailing down every topic a year in advance? How can you respond to timely topics without trashing your editorial calendar?


Patti Podnar

Industry Category

Find writers and ideas in Business


  • advertising
  • marketing
  • editorial calendar
  • agility
  • content