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Idea from Jennifer Clark


How Content Marketing Drives Leads Faster through the Sales Funnel


Too often people want to send emails before they really know where their audience is in the buying journey. The present them with a promotion before even explaining why the product or service makes sense for them. using unique content to market to leads in a 3-step process can build brand equity and drive sales up while keeping unsubscribes down


Jennifer Clark

Industry Category

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