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Increase B2B Leads and Conversions with User Generated Content
User-generated content is one of the best forms of content: your users create it for you, and you publish it on social media or your website. B2C brands have been using user generated content for years to connect and engage with their customers. However, B2B marketers can also benefit by incorporating user generated content into their content marketing strategy. This post will cover strategies for B2B companies in leveraging user-generated content to gain more leads, prospects and customers.
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