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Idea from Patti Podnar

Title

The Business of Weight Loss

Summary

Weight and fitness are essential components of a healthy lifestyle, but they're also a business. When you compare the various offerings (Weight Watchers, Jenny Craig, etc.), how can you identify which characteristics are best for you and which are financially best for the company? (It's not bad for weight-loss companies to be profitable, but consumers should understand the various business models (how each makes money) and use that information to choose the best fit.

Author

Patti Podnar

Industry Category

Find writers and ideas in Health & Wellness

Keywords

  • weight loss
  • health
  • wellness
  • nutrition