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Idea from Andrea Uvanni

Andrea Uvanni

Title

A Relay Race to the Finish Line

Summary

Running a race to catch new sales is better treated like a relay race than a marathon. Agile methodology incorporates short sprints with rapid Evaluation and adjustment to meet the ever changing landscape of our clientele and the economy. Creating an agile marketing strategy that rapidly adjusts based on feedback and monitoring of various campaigns puts campaign finances to better use for more engagement more quickly. This can be a blog style post (or multiple posts) or a longer format ebook

Author

Andrea Uvanni