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Idea from Suman Sridhar

Suman Sridhar


X Hangups You Should Get Past Re: User-Generated Videos


Influencers and stakeholders know video is valuable, but they might think it's high-maintenance or that it doesn't appropriately reflect their brand. This post would have data and stats about the value of UGVs and address concerns-for example, it needs to be a slick production, it's hard to do it when your co. is distributed, editing will take forever, etc. This will tie back to EditMate's superior content themes and video editing technology (without being overly salesy).


Suman Sridhar


  • user-generated videos
  • video
  • editing