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Idea from Joe Michalowski

Joe Michalowski


The Marketing Agency Treadmill: In-House Writers vs. Freelancers


Any marketing agency that offers content creation services knows the problem well. Do you hire a team of in-house writers or go the freelancer route? Each option has its advantages. But the in-house route has a treadmill effect—as you get more clients, you need more writers. In this post, we’ll talk about the problem of scale and what to do about it.


Joe Michalowski


  • https://www.intouch-marketing.com/blog/in-house-vs-freelance-writers-which-is-best-for-creating-content/
  • https://www.writeraccess.com/blog/the-in-house-vs-freelance-writer-debate/