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Deconstructing Content Series 1: Jay Acunzo’s The Experience Spectrum
This is a recurring series I want to introduce to the blog. We’ll pick out great pieces of content and walk through what makes them stand out—things like ability to match target audience needs, unique voice, engaging graphics, etc. I want to start with this thought leadership article from Jay Acunzo on the Marketing Showrunners blog. (Series name and structure TBD.)