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Idea from Karen Coleman

Karen Coleman

Title

Launch the Right PPC Campaign for your SaaS using These 4 Marketing Principles

Summary

With its scalability, flexibility and ability to direct the right traffic to your website, PPC can be an essential SaaS marketing strategy. However, for your PPC campaign to be successful and worth the investment, you should incorporate these 4 marketing principles into your PPC efforts.

Author

Karen Coleman

Industry Category

Find writers and ideas in Technology

Keywords

  • PPC
  • Saas
  • SaaS marketing