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Idea from Stacy Fox

Stacy Fox


Lessons Learned from Successful AppSumo Launches


Successful AppSumo launches have several things in common including pre-launch promotion and soft launch, product support during launch, and creating urgency shortly before promotion ends. This article will use company blog and medium posts to distill best practices when promoting through AppSumo.


Stacy Fox


  • https://www.malcare.com/blog/200k-in-18-days-our-guide-to-a-super-successful-appsumo-promotion/
  • https://medium.com/pixelme-blog/how-we-made-170-000-in-2-weeks-with-an-unexpected-appsumo-promotion-fc2ccb41aba0
  • https://www.project.co/appsumo-experience/