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Idea from Paul Dughi

Paul Dughi

Title

Customer Journey Hijacking is stealing your customers & how to stop it

Summary

Customer Journey Hijacking costs the average online business between 2% and 5% in annual revenue. Your customers are being stolen from you. You won’t see it when it happens, and your customers are unsuspecting victims. It happens more frequently than you think. 15-25% of all web user sessions are exposed to unauthorized ads. When these ads that feature product promotions can divert as much as 40-70% of your traffic.

Author

Paul Dughi