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How Restauranteurs Can Use Social Media to Thrive During COVID-19
Though COVID is a struggle for restaurants, social media can help them to thrive. In fact, according to Brent Reaves who co-owns Smokey John’s Bar-B-Que with his brother Juan, “There's nobody with a strong social media presence that is closing.” Via videos sharing fun, on-the-job conversations, Smokey John's is receiving rich attention—even from Fox. I'd use this story to show how storytelling, connecting & sharing experiences are powerful tools for restaurants on social during COVID.