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Idea from Rachel Brooks

Rachel Brooks


Why should I make my ecommerce available to developing nations?


This is a review on tailoring your ecommerce site to be accessible to developing Anglo-Francophone nations. Why you should consider this as an important factor of diversifying your market, how to accomodate a different payscale by accepting developing monetary apps such as OPay, how to creatively and strategically target low-access regions.


Rachel Brooks


  • digital marketing
  • developing world
  • ecommerce
  • developing world accessibility
  • Links

  • https://www.sciencedirect.com/science/article/pii/S1877050915029579/pdf?md5=6a4aa227729c4c8ad2d61d1d139e1557&pid=1-s2.0-S1877050915029579-main.pdf
  • https://www.thisdaylive.com/index.php/2020/10/22/firm-to-boost-wafrican-e-commerce/
  • https://disrupt-africa.com/2020/10/west-african-startup-gozem-acquires-togolese-food-delivery-service-as-it-scales-its-super-app-offering/
  • https://www.openpr.com/news/2153203/dropshipping-market-is-booming-worldwide-alidropship