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Data Analytics in 2022: The Old is New Again and New Data Priorities
COVID-19 has upset data analytic practices, shelving predictive analytics and forcing decision makers to revamp their data strategies. To know what data analytics will look like in 2022 (after the pandemic?), we have to ask what happens when you can no longer strictly rely on the past data to predict possible future outcomes? This post will explore the reprioritization of descriptive analytics and the larger role external data will have in the data analytics industry.