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How to Push Notifications Enable User Retention and Acquisition of Mobile Apps
Smart app developers and marketers know that user retention is the only way to sustainably grow in a competitive market. In fact, it has been proven that retaining a mere 5% of your users can lead to boosting your business growth by a whopping 30% or more. In this blog post, we will discuss how the top grossing apps are making use of push notifications for user retention and acquisition. We will also share how to make notifications more effective with app inbox.