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Idea from Victor Kananda


How to build the Right Influencer Marketing Campaign for Apps and Develop a Solid Strategy


Influencer marketing is a powerful means of securing engaged users for apps-- especially considering it’s now valued at $13 Billion. However, without a proper strategy in place and a deeper understanding of the product’s audience, it can be a volatile marketplace laden with lots of guessing. This blog will aim at explaining to your audience how influencer marketing is not all about calling a celeb and handing them tons of money, but creating a solid app marketing strategy and ways to go about it


Victor Kananda


  • https://www.statista.com/statistics/1092819/global-influencer-market-size/