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How to Segment Your Audience for Demand Generation
Audience segmentation is the process of categorizing your data sets or target audience outreach based on key parameters such as job title, location, industry, and seniority of product use case. Knowing how to manage and segment your audience is one of the best demand generation strategies every business should adopt. In this article, we’ll discuss what is audience segmentation and further explain how you can use it to enhance your business.
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