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Idea from Jess Shanahan


What Can We Learn About Quality and Efficiency from Motorsport


ROI of quality. A piece that relates different elements of motorsport to quality. For example, the Mercedes F1 team has a high-quality car and the results are clear; they’ve dominated in recent years. The lesson from this is that with consistency, the right team and proper quality control, performance will also be high — which, of course, translates to ROI.


Jess Shanahan