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Idea from Peggy Martinez


Instagram Influencers: A Guide to Finding the Diamonds Among the Fugazis


Many small businesses and e-commerce brands understand how amazing it can be for their business if they work with online social media influencers, but most don't understand what to look for and think that quantity of followers equals quality leads and that is almost always not the case. Or, at least, it isn't the only thing to take into consideration. Not by a long shot. This guide will help business owners understand exactly what they should look for when researching Instagram influencers.


Peggy Martinez

Industry Category

Find writers and ideas in Business


  • social media marketing
  • influencer marketing
  • e-commerce
  • entrepreneur