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Idea from Rachel Brooks


Reaching cutting-edge MACH principals status using PIM tools


What retailers need to know about bringing their omnichannel e-commerce up to the MACH standards (Micro-services based, API-first, cloud-native, and headless). How product information management software makes that MACH status manageable. The order of actions, starting with the PIM service, that a team can take to get their e-commerce brand up to the "Amazon" level of MACH status for the modern consumer.


Rachel Brooks


  • PIM
  • MACH
  • omnichannel
  • ecommerce
  • Links

  • https://www.forbes.com/sites/forbestechcouncil/2022/04/22/what-e-commerce-leaders-need-to-know-about-headless-commerce-and-omnichannel-retail/?sh=4e0a55ce603f
  • https://www.bunnyshell.com/blog/mach-architecture-guide
  • https://blog.labdigital.nl/reaching-machs-full-potential-b336507f2f99?gi=47da253b582c
  • https://blog.saleslayer.com/what-is-a-pim-system
  • https://www.sitecore.com/blog/headless/what-is-mach-architecture#:~:text=MACH%20architecture%20is%20a%20set
  • http://independently%20developed%2C%20deployed%20and%20managed.