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Idea from Rachel Brooks

Title

Where the product experience can manage sustainability commitment

Summary

Gen-Z consumers have strong opinions of their brands commitment to sustainability. This has led businesses to reimagine customer experience for sustainability. We look at step further here exploring how sustainability goals can be communicated within the PX journey in 2022.

Author

Rachel Brooks

Keywords

  • customer experience
  • product experience
  • sustainability
  • UX
  • Links

  • https://www.forbes.com/sites/jonchorley/2021/08/05/customer-experience-reimagined-for-sustainability/?sh=4d9122ca1b0d
  • https://medium.com/a-view-from-above/sustainable-user-experience-8260006f5232