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nDash Writer Profile for Mark Burdon ☁

Mark Burdon ☁

Headline

Cloudworker Writing Services

About Me

I am a freelance writer and B2B business professional. I've been successful in sales and  marketing

- Content Marketing

- Digital Marketing,

- Web content writing and design

I have had the opportunity to craft web content for innovative B2B companies, automotive dealerships and non-profit organizations

I collaborate with clients on

-->Their business applications marketing and evaluations

-->Help them tell their message without changing their voice by editing or socializing their content

--> Work with them to engineer their website and social media channels so they can be found, build credibility and authorship. Web content is growing exponentially. Keeping it secure, available, discoverable and engaging are vital goals to businesses competing for B2B and B2C clients.I

Industries I Write About

Technology

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Industrial

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Business

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Law & Politics

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My Writing Samples

Workplace: Tearing down walls builds up collaboration

Digital transformation is not just about technology. It also requires re-engineering the work environment to encourage collaboration and innovation. It can be challenging for employees to “think outside the box” when they’re inside a cubicle all day. Strict hours and a lack of technology tools are also frequent barriers for high performing teams.

http://www.itworldcanada.com/article/workplace-tearing-down-walls-builds-up-collaboration/386683

Artificial Intelligence – An Authentic Opportunity For Mergers And Acquisitions

This is an article about how AI and cognitive computing can help companies select, negotiate and close strategic acquisitions to compete in their market.

https://www.firmex.com/thedealroom/artificial-intelligence-an-authentic-opportunity-for-mergers-and-acquisitions/

How to Make Every Employee Your Best Employee

This article is a discussion of how companies can take advantage of cognitive computing to accelerate and fine-tune the process of information discovery, to become more effective at their jobs.

https://www.ibm.com/blogs/watson/2016/04/make-every-employee-best-employee/

How the Internet of Things Can Change Your Business

An overview of how the IoT can help businesses of all sizes to gather performance data from their vehicles, employees, equipment and control the work environment.

http://mozy.com/blog/small-business-tips/how-the-internet-of-things-will-change-your-business/

What is Big Data, and why is it important to my business?

A discussion of Big Data, analytics, and the benefits it provides to businesses of all sizes and industries.

http://gennet.com/big-data/big-data-important/

Experience

Contract Copywriter

Copywriter for Rogers Business Solutions

Company: Rogers Communications

I worked there from 5/2016 until 10/2016

Web Content Writer

CloudworkerWriting.com (aka, me) provides B2B content writing for technology companies looking to: - Increase customer and prospect engagement - Attract more leads - Build authority - Increase revenue Need assistance with your web content pages, blogs or landing pages? Looking for a compelling LinkedIn company page for your business, or advice on building a following on Twitter? Let's talk. B2B marketing, business application software, content management and professional/managed services. Check out markburdon.contently.com to see my portfolio of articles for some of my favourite clients. Inbound marketing is a great way to capture attention from prospects, and to nurture leads up to 60 percent of the way through the decision making process, even before a client talks to you or a sales representative.

Company: Cloudworker Writing

I worked there from 9/2012 until now

B2B Content Writer

I have a part-time contract with Canada Post to write and edit content on topics like e-commerce, international supply chain logistics and shipping cost control. I also write emails, banner ad copy and contribute to SEO/SEM campaigns to optimize content for discoverability in the competitive Canadian shipping marketplace.

Company: Canada Post

I worked there from 2/2017 until now

Proposal Specialist/Account Executive

Lead for public sector proposal writing and project management.

Company: Open Text

I worked there from 3/2005 until 11/2009

Partner Manager, Sales and Marketing

Marketing, sales and partner management for a self-service portal solution to extend the value of Microsoft Dynamics CRM.

Company: The Portal Connector

I worked there from 11/2014 until 3/2016

Marketing/Business Development

Business development and marketing for e-business, CRM, e-commerce and content management solutions

Company: IBM

I worked there from 5/1997 until 3/2005

Senior Content Writer (Contract)

I worked with the Enterprise Digital Content team to create articles, banner ad copy, edit content from content partners and manage translation process.

Company: Canada Post

I worked there from 3/2017 until 11/2017

Content I Write