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nDash Writer Profile for Matt Volpi

Headline

Product Management & Marketing Consultant

About Me

I have been helping companies utilize technology to deliver innovative solutions and tell their stories to the market for 20 years. In that time I have created and grown developer platforms and communities for the No. 1 device manufacturer and No. 1 application platform at the time and forged strategic relationships with four major U.S. carriers (Verizon, Sprint, AT&T and BellSouth).

From delivering personalized sports scores and headlines to transforming how people shop for groceries to making waste and recycling collection a vastly more efficient and environmentally-friendly operation, I have helped develop and execute the vision for using wireless data to do everything.

As an experienced product executive with successful start-up and large company experiences, I am able to create and articulate concepts and work with all parties to bring them to market by utilizing strong marketing and communication skills. I am a collaborative and entrepreneurial leader not afraid to get my hands dirty to get the job done.

My domain expertise includes mobile technology, operational efficiency, digital media and advertising delivery and targeting, shopper marketing, retail technology and deployments, personalized content, education, waste & recycling, and web-based solutions.

Specialties: Product & marketing strategy, market research, presentations, content creation, strategic and tactical management, product management, pricing strategy, communications, product positioning, sales enablement, sales operations and support.

Industries I Write About

Education

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Technology

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Business

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My Writing Samples

It’s 5pm Somewhere: Strategies to Run Operations Across Time Zones

Bylined piece for administrative professional web site Office Ninjas.

http://officeninjas.com/its-5pm-somewhere-5-strategies-to-run-operations-across-time-zones/

Quit Talking About Features & Start Talking About Benefits

Bylined thought leadership piece for HourlyNerd/Catalant

http://blog.gocatalant.com/quit-talking-about-features-start-talking-about-benefits/

Don’t Confuse Novelty with Innovation

Bylined thought leadership piece for HourlyNerd/Catalant

http://blog.gocatalant.com/dont-confuse-novelty-with-innovation/

5 Things The Walking Dead Can Teach Us About Business

Humorous business-focused listicle.

http://www.tovana.com/5-things-the-walking-dead-can-teach-us-about-business/

Six Questions You Should Be Asking Your Salespeople

Bylined business thought leadership piece for On Product Management

http://onproductmanagement.net/2014/07/29/six-questions-you-should-be-asking-your-salespeople/

Case Study: LYNX

Case study for intelligent waste management solution

https://www.dropbox.com/s/t3eof071poc0sgm/LYNX_case_study.pdf?dl=0

How to Be Customer-Centric at Scale

Ghostwritten piece for UserVoice corporate blog

https://community.uservoice.com/blog/how-to-be-customer-centric-at-scale/

Why Your Blog Needs More Than One Author

Bylined thought leadership piece for nDash blog

http://www.ndash.co/blog/why-your-blog-needs-more-than-one-writer

Experience

Senior Consultant

• Market research and strategy consulting engagements • Content creation and social media management • Survey design and analysis • Executive interviews and competitive analysis • Branding and collateral development • Sales and investment presentation creation • Clients in various industries including: software (PTC & UserVoice), education (NEASC & Concept), strategy consulting (Solutions Insights), IT services (CisCom Solutions), advertising (Mechanica), financial services (Citizens Financial Group & Cians Analytics), consumer marketing (Blog2Print), human resources services (ADP), sports marketing (Revolution Golf), and market research (IDC)

Company: Tovana Consulting

I worked there from 9/2013 until now

Content I Write