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nDash Writer Profile for Elizabeth Hooper Alton - Writer

LinkedIn: https://www.linkedin.com/in/elizabethhooperalton

Headline

Freelance B2B Content Marketing Writer for Brands like Adobe, HP, ADP, Oracle, and IBM; Technology and marketing specialist

About Me

Liz Alton is a B2B technology writer and content strategist. Her topical specialties and areas of expertise include digital marketing, social media, and marketing strategy topics; emerging technologies such as augmented reality, virtual reality, AI, automation and intelligent processes;customer experience technology (CX tech); infrastructure including 5G and WiFi6 networks and cloud computing; IT management and staffing trends; data analytics; IoT; marketing technology and adtech; HR technology; technology in the creative industries; and hospitality tech.

Industries I Write About

Industrial

manufacturing
office management
business supplies
equipment
Business Supplies & Equipment
automation
robotic process automation
Industrial Automation
agribusiness
agribusiness technology
western lifestyle
heritage brands
Ranching

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Technology

WiFi
telecommunications
devices
smartphones
tablets
hardware
Wireless
software
SaaS
Software-as-a-Service
Computer Software
security
cybersecurity
IT
IT trends
IT hiring
artificial intelligence
mobility
Information Technology & Services
networking
agile networking
network security
software and trends
Computer Networking

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Real Estate

commercial real estate
tenant experience management

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Lifestyle

CPG trends
CPG technology
consumer packaged goods marketing strategy
Consumer Goods
retail
retail analytics
retail communications

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Business

C-level audiences
executive communications
investor communications trends
Executive Office
human resources
HR technology
human capital technology
trends in HR
compliance

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Health & Wellness

hospitality
hospitality technology
restaurant technology
travel

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Finance

financial services CX
personal finance
Financial Services

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My Writing Samples

We're All Ears: The Rise of B2B Podcasts

A marketing strategy piece for the Skyword Content Standard exploring the role of podcasts in B2B marketing.

https://www.skyword.com/contentstandard/creativity/were-all-ears-the-rise-of-b2b-podcast-marketing/

How Can Big Data Increase Productivity In Your Business

For Hewlett Packard's Pulse of IT, a piece exploring data and productivity in the workplace.

https://create.skyword.com/API/contentSample/pdf/141381/download

Experience

Contributor

Covering theme parks, entertainment design, and the experience industry.

Company: Forbes

I worked there from 8/2016 until now

Freelance Content Marketing Writer for brands like HP, ADP, Paychex, Adobe, Waze/Google and Mimecast

Freelance writer providing content marketing and content writing services - as well as ghostwriting - for a wide variety of clients from Fortune 500s to venture-backed startups on the following topics: - marketing - data analytics and big data - social media - SEO - conversion optimization - UX/usability/user experience design - influencer marketing - B2B SaaS/Software as a Service clients - HR (human resources, human capital management) - market research and data trends - the retail industry - finance - including small business finance, basic personal finance, retirement writing and wealth creation - small business

Company: Freelance Writer - Content Marketing | LizAlton.com

I worked there from 1/2012 until now

Content I Write

Whitepaper
Blog Post
Case Study
Sales Collateral
Website Copy