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•13 years’ experience as a Copywriter specializing in B2B, B2C, Sales & Marketing Copy: (Web content, blogging, eBooks, Print, Broadcast, Social & New Media) • 8 years’ experience in Sales & Management specializing in Client Relations, Project Coordination, Consultative Selling, Training & Mentoring •Extensive experience with Travel & Leisure, Consumer Products, Retail, Hospitality, & Apparel Industries •Proven ability to implement SEO keywords based on consumer trend metrics •Strong research ability and implementation of brand identity and consumer outreach •Outstanding Human Relations, Project Management, and strategic thinking skills with strong operational capabilities Specialties: Employee advocacy, copywriting, copyediting, research, project management, training, and communications
This is a small collection of my completed works. My online portfolio includes blog posts, web content, sales letters, travel guides, and more! Take a look.
https://www.behance.net/MichaelBTerry
This is a small business I operate in addition to my full-time career as a Senior Content Manager at a digital marketing agency.
https://firesidewebcontent.com/
You can view additional information concerning my professional writing skills, and customer reviews and recommendations, on my LinkedIn page!
https://www.linkedin.com/in/michael-terry-a407627/
Feel free to review a small sample of the 30+ blog posts I have written for ThriveHive, my digital marketing agency.
https://thrivehive.com/author/mterry/
As a copywriter for Propel, I write content according to the needs of the client. Having worked with close to 1000 small to medium-sized companies in my career with Propel, I aim to use their voice and message to create positive awareness of their brand, products, and services through compelling copy.
Company: ThriveHive
I worked there from 2/2013 until now
Responsible for creating new product launches and sales copy for a national advertising and branding companies Author web content and creation of online presence for travel and destination sites: Develop copy based on SEO keywords and consumer metrics Research global destinations to target key attractions and areas of interest Conceptualize content for all new products including travel packages for 4 microsites: Create consumer-based sales copy to enhance benefits, value, and new product knowledge Have generated 50+ information guides to ensure brand consistency, increase target market reach, sales value
Company: Freelance, Boston
I worked there from 4/2011 until now