nDash.com is a content creation platform that provides brands and agencies with access to the world's top freelance writers.
I interviewed fellow staff members for brunch recommendations in Portland to help promote a new Pacific Northwest tour.
http://travelblog.goaheadtours.com/where-to-brunch-portland-oregon/
A round-up of the city's best activities and sights.
https://www.timeout.com/boston/things-to-do/50-best-things-to-do-in-boston
I traveled to Africa with Go Ahead Tours and wrote about my experience.
http://travelblog.goaheadtours.com/stories-of-african-safari-kenya/
Made Go Ahead tour content easily adaptable and editable across all mediums, while adding even more detail and clarity for the reader.
http://jessie-rogers.info/projects/gat-tourpages
Coverage of the opening of the MFA's newest wing.
http://jessie-rogers.info/projects/tob-mfa
Company: Self-employed
I worked there from 7/2016 until now
Company: Rebel Field
I worked there from 7/2016 until now
Assisting in all things shooting, editing, blogging, SEO optimizing.
Company: Peter Lazzarino Photography
I worked there from 5/2016 until now
• Served as lead digital copywriter (SEO, Agile, chat, UX, app), improving organic search results to grow web traffic by 30% YOY. • Drove initiative to curate top digital content in monthly newsletter that resulted in 3x increase in traffic to blog. • Lead Go Ahead content and copy team, acting as mentor to junior writers. • Conducted brand strategy meetings with team and high-level stakeholders. • Acted as team liaison across all departments and global EF copy teams. • Worked cross-departmentally to develop marketing content strategy. • Created comprehensive style guides that were later adopted EF-wide. • Championed consistency and efficiency across massive library of copy assets. • Crafted marketing copy for promotional and editorial campaigns.
Company: Go Ahead Tours
I worked there from 4/2012 until 7/2016
Restaurant news reporting.
Company: Boston Business Journal
I worked there from 9/2011 until 4/2012
• Wrote and edited assets for daily deal features and vouchers. • Oversaw a team of copywriters of varying levels of experience. • Developed and updated the Rue Local style guide. • Managed Facebook and Twitter accounts in various markets.
Company: Rue La La
I worked there from 10/2011 until 1/2012
• Recruited to hire and lead a team of editors and freelancers to build the website from the ground up. • Conceived, assigned, edited, copy-edited and fact-checked stories on local arts and culture, including music, visual art, fashion, food and film. • Produced restaurant and album reviews, music features, neighborhood guides, event listings and seasonal features. • Helmed creation of 16-page Boston music guide in conjunction with the Boston Music Awards. • Shot and edited photo and video content. • Created monthly budget and publishing schedule. • Assembled daily and weekly e-newsletters for mass distribution. • Managed all freelancer invoices and acted as freelancer liaison with Time Out North America accounts department in New York.
Company: Time Out Boston
I worked there from 8/2010 until 6/2011