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nDash Writer Profile for Elna Cain


Professional B2B Writer for Hire

About Me

I'm a B2B professional writer. I use my expert knowledge, skills and personal experience in digital marketing to craft content that makes people take action. I write for OptinMonster, Blogging Wizard, Pagewiz and more. My specialty is email marketing, social media marketing and inbound marketing.

Industries I Write About


My Writing Samples

5 Reasons Why Your Sales Page Isn’t Converting (And How to Fix Them)

Do you want to increase conversions on your sales page? You may have an amazing product and a sound promotion strategy, but none of that will grow your revenue if your sales page isn’t converting. In this article, we’ll share 5 reasons why your sales page is falling flat, and how to fix them.


6 Effective Ways to Tailor Your Content to Your Buyer Persona

You’ve created a quality blog and it’s actually attracting visitors and sparking engagement. But what you ultimately want is to convert those visitors into customers – and if that doesn’t happen, then your marketing efforts are going to waste. There could be a million reasons for this, but a likely culprit is one most people never consider: you’re not tailoring your content to your buyer persona. What is a buyer persona, you ask? It’s a collection of qualities and traits you would likely find in your ideal customer.


7 Proven Steps to Grow Your Email List on Pinterest

When people think of Pinterest, it often drums up ideas of stay-at-home moms pinning recipes and birthday ideas for their children. But in reality, Pinterest is a huge search engine that business owners can use to drive targeted traffic and grow their email list. In fact, it’s considered by some as the second largest search engine after Google. Are you taking advantage of this massive platform to grow your email list with targeted visitors? In this post, you’ll learn 7 proven steps you need to take to start using Pinterest and see your numbers soar.


The Freelance Blogger’s Guide To Doubling Productivity

Wouldn’t it be nice if we were able to accomplish everything we had originally planned for the day? There are 24 hours in a day. After accounting for eating, bathing and other routine daily tasks, you’re left with a good 10-12 hours of productive, awake time. So, it’s feasible to get your tasks done as a freelance blogger.


The Blogger’s Guide To Landing Page Optimization

Starting a new blog is so dang exciting. You have endless themes to choose from, social sharing buttons to decide on and oh, the fun of writing your very first blog post. But when the excitement wears down, you start to become aware of all the new terminology blogging opens up. You read about favicons, plugins, hyperlinks and long-tail keywords. It’s a lot to take in. And now, you’ve been hearing about landing pages. Do bloggers need to know about landing pages?


How To Drive 3x More Traffic To Your Blog With Pinterest

How many of you think Pinterest is only a place for women to share their latest recipe or DIY project? If the top 30 Pinners are food, fashion, design, and wedding bloggers, it’s safe to say it’s a scrapbooking paradise for women. So, it’s easy to push this visual search engine under the rug because you think this platform isn’t for you.


How To Build A Winning Social Media Marketing Strategy (With Explosive Results)

Your blog post is finished. You go over your blogging checklist one more time and hit PUBLISH. You share your post on your Facebook page and then decide to go watch a movie. You might think social media marketing is easy. All you have to do is tweet your post and share it on Facebook and Google+ one or two times, and people will flock to your blog. Don’t we wish it were that easy? In reality, there’s a lot more to it than just sharing your post on social media.


How to Use the Zeigarnik Effect in Email Marketing

The best marketers know something that many others don’t. They know how a consumer’s brain and behavior works. They understand one fundamental fact: people crave closure. It’s the ending to a movie or having to finish reading a chapter in a book before you do something else. You see this reflected in many ad campaigns for big brands. It can be seen in the images, the words, and the structures that are created during these campaigns. At the heart of many of these campaigns you will find the Zeigarnik effect.


4 Free Ways to Grow Your Website Traffic

Let’s be honest here. Just because you write great content doesn’t mean people will automatically visit your website – especially if they’re not even aware it exists. Many bloggers will tell you all you need is amazing content. And while it’s true you do need good content, you also need a strategy that will actually get targeted people to your website. Why? More targeted traffic means more leads and more sales. Period. The good news is you don’t need a large marketing budget. There are plenty of free ways to grow your website traffic.


How 10 Up-And-Coming Mompreneurs Make Time to Grow Their Blog

While other moms are busy cleaning their house, catching the latest show on Netflix or exercising while their child naps, you’re sitting in your makeshift office (a.k.a. your closet) trying to type fast and write that blog post that’s supposed to have been published weeks ago. Yes, you’re a mom blogger. And I bet your friend is one too. According to a survey by BabyCenter, one in five moms have started a blog with a substantial following. Growing your blog while taking care of your little one eats up a lot of your time. I should know.



Content Writer

I write about buyer behavior and conversion content.

Company: OptinMonster

I worked there from 3/2016 until now

Freelance Writer

I provide blogging posts for new and established bloggers on Blogging Wizard.

Company: Blogging Wizard

I worked there from 5/2015 until now

Freelance Writer

I provide blog content for PageWiz. Most content centers around PPC and the psychology of conversions.

Company: Pagewiz

I worked there from 9/2015 until now

Freelance Writer

I provide email marketing and other digital marketing topics for Sendlane.

Company: Sendlane

I worked there from 1/2016 until now

Freelance Writer

I provide blog posts about WordPres plugins, features, themes, and general tips.

Company: WPKube

I worked there from 7/2015 until now

Article Writer and Editor

Klearis a social intelligence platform that helps millions of brands do smarter marketing. The company provides immediate access to the richest social insight graph available, helping digital marketers to power their decision making with data driven insights. I provide editing services and article writing to Klear's blog. I write about social media marketing strategies.

Company: Klear

I worked there from 1/2015 until now

Freelance Web Writer

Wheels.ca is Canada’s automotive lifestyle destination. They strive to provide useful information regarding cars and the life you can live with your vehicle. I'm a freelance writer for Wheels.ca and provide content relating to family, eco-living, commuting and budgeting.

Company: The Toronto Star Wheels & Wheels.ca

I worked there from 12/2014 until now

Freelance Writer

Tekoia Ltd. develops Smart Universal Remote (SURE) solutions for digital media, smart appliances, and the Internet of Things (IoT). Tekoia introduced SureMote, the world’s first Smart Universal Remote App. SureMote is easy to use, runs on your mobile, and is always with you. I provide ghostwriting services for them.

Company: Tekoia Ltd

I worked there from 3/2015 until now

Contributing Writer

Freelancer FAQ's provides practical advice for new freelance writers. We answer the questions new freelance writers have. I'm on the expert panel of successful freelance writers. I'm also a community forum moderator. I contribute marketing strategies and general freelance writing tips on a monthly basis.

Company: Freelancer FAQs

I worked there from 1/2015 until now

Contributing Writer

Tweak Your Biz is a thought leader global publication and online business community. Today, it is part of the Small Biz Trends stable of websites and receives over 300,000 unique views per month. I provide monthly contributions regarding digital marketing, branding, solopreneurship and social media.

Company: Tweak Your Biz

I worked there from 2/2015 until now

Content Writer

I provide blog posts on growing your traffic, automation and list building strategies.

Company: Snaptactix

I worked there from 2/2016 until now

Contributor Writer

I contribute to Huffington Post in the small business niche.

Company: Huffington Post

I worked there from 2/2016 until now

Content Writer

I provide social media marketing content for their business.

Company: Smarp

I worked there from 11/2016 until now

Content I Write