nDash.com is a content creation platform that provides brands and agencies with access to the world's top freelance writers.
A start-up pastry business needed a website built from scratch. I created their main headline, content strategy, and all the copy for the site. My directives for the website were (1) emphasize their artisan quality, (2) portray customer convenience, and (3) make the copy very personable and welcoming.
An orthodontist needed a new website to reflect his change in brand vision. He wanted to incorporate the idea of transformation and needed to significantly condense the site's copy. I created new messaging for him centered on transformation and condensed the rest of the site's copy to focus on directing viewers toward requesting their free consultation.
Written for a Hispanic advertising agency to explain some best practices for marketing to Hispanics
http://unicommmedia.com/tamales-and-traditions-the-culture-gap-in-hispanic-marketing/
Written for pediatric dentist to explain the sugary dangers of today's favorite kid drinks
http://greatstartgreatsmiles.com/blog/the-best-worst-drinks-for-your-childs-teeth/
Personal blog written about the controversial Kent State shirt introduced by Urban Outfitters back in 2014
https://jessicaswanda.journoportfolio.com/articles/when-pr-doesnt-save-the-day/
• Contracts with businesses and advertising agencies to create both traditional and online marketing materials • Writes blogs and social media content • Contributes personal articles to magazines
Company: Self-Employed
I worked there from 7/2016 until now
• Wrote copy for all advertising materials • Created messaging strategies • Managed multiple social media accounts for clients • Wrote blogs for clients • Collaborated with the creative team on strategies and campaigns
Company: Unicomm Media Group
I worked there from 2/2015 until 7/2016
• Proofread for grammatical, spelling, and punctuation errors • Correct errors according to Chicago Manual of Style
Company: Bob Jones University Press
I worked there from 8/2014 until 9/2015