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nDash Writer Profile for Melissa Li

Melissa Li

Headline

Marketing & Advertising Copywriter - Content Marketing Specialist - Digital Storyteller - Editor

About Me

I’d like to think I have what Dorothy and her companions were searching for when they journeyed down the Yellow Brick Road.


I’ve got brains

With over five years of copywriting experience, I have worked with a variety of clients including Fortune 500 companies, international organizations, small businesses, and tech start-ups. I’m an expert in crafting effective, results-oriented blogs, social media posts, product descriptions, video scripts, articles, search ads (SEM), email newsletters, and web pages optimized for SEO.


I’ve got courage

I never turn down a challenge and am passionate about trying new things. As a result, I am an eclectic copywriter well versed in many industries such as travel, health and wellness, healthcare, technology, consumer electronics, and more. I’m always eager to learn and there’s no stopping me once I’ve set my mind to something.


I’ve got heart

Telling stories that move people is at the heart of everything I do. I love using words to spark imagination, ignite curiosity, evoke emotion, and most importantly: drive action. Whether you’re promoting a service, product, or idea, I can help you reach your target audience and connect with them in new, exciting ways.  

Industries I Write About

Health & Wellness

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Technology

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Lifestyle

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My Writing Samples

Royal Treatment Therapeutics Website

Content creator and editor for Royal Treatment Therapeutics's website

http://www.royaltreatmenttherapeutics.com/

Welcome to Alberta

Destination profile published in the 2018 Good Sam RV Travel & Savings Guide

http://blog.goodsam.com/2018/welcome-to-alberta

Amazing Angkor

Luxury Cambodia tour itinerary for Remote Lands

https://www.remotelands.com/itinerary/amazing-angkor

Newport: Experience pure luxury in the sailing capital of the world

Destination profile published in the 2017 Good Sam RV Travel & Savings Guide

http://blog.goodsam.com/2017/spotlight-newport

Let's Fly

Drones email newsletter for Best Buy Canada

http://view.communications.bestbuypromotions.ca/?qs=7dc09f546a3e7da7536901a3bcd70401b6474013fffa1218ec31f3c8b6f79fe0800d63e5f18e09ea5c1c547c197b17c8778cb7a09078bf9d89484a654117f1cc

Drones and RC Cars Facebook Post

Facebook carousel ad for Best Buy Canada

https://www.facebook.com/BestBuyCanada/posts/10154811469577118

Toshiba 4K TV Video and Facebook Post

Video script and Facebook post copy for Best Buy Canada

https://www.facebook.com/BestBuyCanada/videos/10154807420362118/

Seven travel essentials to pack for your 2017 vacation

Blog post for Best Buy Canada's Plug-in Blog

https://blog.bestbuy.ca/fitness-luggage-fashion/travel-sports-outdoors/travel-essentials-for-your-2017-vacation

Fitbit Alta Fitness Tracker

Product description for Best Buy Canada's website

https://www.bestbuy.ca/en-ca/product/fitbit-fitbit-alta-fitness-tracker-small-plum-fb406pms-can/10408102.aspx?

Experience

Advertising & Marketing Copywriter

Effectively communicated the brand’s identity to millions of customers weekly by creating engaging and unique marketing copy such as flyer, website, social media channels, digital and print ads, promotional emails, videos, signage, and more.

Company: Best Buy Canada

I worked there from 6/2016 until 6/2017

Product Content Copywriter

Excelled at creating compelling and informative web product copy that embodied Best Buy’s style, message, and tone.

Company: Best Buy Canada

I worked there from 1/2015 until 6/2016

Copywriter & Content Marketer

Expert in creating, writing, and editing marketing materials for print and web distribution for numerous clients across various industries.

Company: Freelance

I worked there from 10/2013 until now

Content I Write