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nDash Writer Profile for Beth Osborne, MBA

Headline

Writer, Storyteller, Content Marketer - Hire Me to Help Your Brand Grow with Inbound Marketing

About Me

I love marketing. I'm passionate about helping brands generate leads through awesome content. My specialties include inbound, content, social media & email marketing; I hold certifications in each. My philosophy for marketing (& life) is to take chances, tell great stories & be interesting. My efforts have consistently boosted sales, increased brand awareness & brought clarity to sometimes complex subjects. My portfolio delivers, proving I can manage a project from beginning to end, considering factors like content strategy & user experience.

Industries I Write About

Business

Industrial

Technology

My Writing Samples

eBook - School Personnel Background Screening

Delves into the world of background screening and what educational HR administrators need to know. Takes a complex topic and makes it more interesting by using a fun theme.

http://www.beth-osborne-marketing.com/uploads/9/8/7/9/98790620/explore-ebook.pdf

Doug Brown Design

All web copy and blogs for this site were authored by me. This is a digital marketing agency in Raleigh, NC.

https://dougbrowndesign.com/

Digital Signage Article

I write a column on digital signage for The Big Picture Magazine. The audience is large format print shops considering adding digital signage to their products.

http://bigpicture.net/content/digital-signage-viva-las-vegas?page=0%2C0

Landing Page

This landing page was used in many different channels to generate leads. It's average conversion rate was 23%.

http://bib.com/LP/volunteer-background-check/

Print ad - NASCAR

Print ad for NASCAR consumer goods.

http://www.beth-osborne-marketing.com/uploads/9/8/7/9/98790620/ns_chase_sup_double_spreadjj.pdf

Social Media Marketing blog

Examines seven areas of social media marketing that are often overlooked.

https://blog.creationagency.com/7-components-your-social-media-strategy-is-missing/

Experience

Senior Writer/Content Manager

I am a senior writer and content marketer. I help brands tell their story with purpose.

Company: CMD

I worked there from 3/2017 until now

Writer/Inbound and Content Marketing Consultant

I am writer and inbound and content marketing consultant. I have developed numerous marketing communications strategies for both internal and external audiences using multiple channels, focusing on an inbound marketing, content strategy and content marketing approaches. As a consultant, I am responsible for developing strategies, writing communications and executing those strategies. I have worked on projects for two major financial institutions as well as technology companies and design agencies. I also manage social media for several brands focusing on LinkedIn, Twitter and FaceBook. I blog, write fiction and am a columnist for The Big Picture Magazine. I guest blog often, writing about content and inbound marketing. Check out my website for samples of my work!

Company: Self

I worked there from 10/2005 until now

Content I Write