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nDash Writer Profile for Jonathan Crowl

Headline

Marketing Writer/Strategist, Specializing in Startups and Tech

About Me

As a content marketer specializing in tech, my professional work has included corporate clients IBM, LinkedIn, Waze and Mad Mobile, among others. I live in Minneapolis, Minnesota.

Industries I Write About

Business

Finance

Health & Wellness

Technology

My Writing Samples

Digital Assistants Are Going to Change Your Marketing Life

With digital assistant adoption expected to rise sharply over the next few years, consumer behavior is likely to change in a way that forces an overhaul of SEO strategy.

https://www.skyword.com/contentstandard/marketing/digital-assistants-going-change-marketing-life/

How Location Analytics Is Helping Retailers Reinvent Themselves

Increased online shopping has taken a bite out of annual sales, and consumers’ motivations for visiting stores involve more than simply that brand’s product offerings.

https://www.skyword.com/contentstandard/marketing/location-analytics-helping-retailers-reinvent/

Your Company Needs a MarTech Stack. Here’s How to Build One

The martech stack isn’t some new technology for companies to adopt. Instead, it’s a concept that views a company’s accumulated marketing tech as an ecosystem of separate machines that form something greater than the sum of their parts.

https://www.skyword.com/contentstandard/marketing/company-needs-martech-stack-heres-build-one/

Debating the Role of the CMO: Watching a Transition in Action

CMOs are faced with new expectations and pressures from executive leadership, including a focus on metrics falling outside the typical purview of a CMO’s responsibilities.

https://www.skyword.com/contentstandard/marketing/debating-role-cmo-watching-transition-action/

Wearable fitness trackers: Forecasting future trends

The market for wearable fitness trackers has blown up in recent years, and industry experts believe this trend will only continue to rise.

http://mobilebusinessinsights.com/2017/05/wearable-fitness-trackers-forecasting-future-trends/

Consumer buying behavior has been changed by mobile devices, and banks are watching

Like any other industry, banks face growing pressure to give each customer a personalized experience.

http://mobilebusinessinsights.com/2017/04/consumer-buying-behavior-has-been-changed-by-mobile-devices-and-banks-are-watching/

Experience

Copywriter

Company: TopRank Marketing

I worked there from 4/2017 until now

Marketing Writer

I develop topics and write content for Skyword's digital marketing clients. This includes ensuring content is aligned with the client's goals while building digital content that adheres to the company's SEO strategy. Among the clients I work with are IBM, Waze, The Content Standard, and other brands in the tech and mobile tech industries

Company: Skyword Inc.

I worked there from 10/2011 until now

Content I Write