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nDash Writer Profile for Lisa Leslie

Headline

Writer, Editor, Social Media Marketing Consultant

About Me

A writer by nature, I have been told I have a way with words that captures my readers' attention and drives them to action. I have intuitive writing and editing skills, in addition to 6+ years of experience in traditional, digital and social media marketing. Prior to working in the creative industries, I worked at an equipment leasing company, where I worked directly with owners of businesses of all sizes and across various industries. My curiosity and passion for creativity and innovation created a strong desire to help small businesses and entrepreneurs succeed by providing professional, high quality and dependable writing, editing and social media marketing consulting services at affordable prices.

Throughout my professional career, I have held many titles, including Director of Media and Public Relations, Advertising and Media Assistant, Technical Editor and Social Media Coordinator, and now owner at Writer by Default. Regardless of my professional role or title, I have never been afraid go outside of my role in order to do whatever it takes to get the job done, no matter how tedious the task.

When I'm not working or watching cute animal videos, I can be found reading, exploring the great outdoors via hiking, skiing, and running, or spending quality time with my family – my husband, my stepdaughters, our dog, Honey, and our cat, Elvis.

Industries I Write About

Industrial

Law & Politics

Business

Science & Medicine

Health & Wellness

My Writing Samples

CAN-SPAM Laws and Compliance Best Practices

To avoid putting you to sleep, we’ll try to keep this brief. You can read the full details of the CAN-SPAM laws here, but the basics of the laws are as follows:

http://www.savoirfaire-us.com/blog/395-can-spam-laws-and-compliance-best-practices

Improving the Mobile Experience

So, what does it take to provide an exceptional mobile experience? And how do you ensure your target audience comes back over and over again? Focus on getting these three aspects of your website right, and you’ll be much more likely to capture and convert your mobile audience.

http://www.savoirfaire-us.com/blog/478-improving-the-mobile-experience-digital-marketing-savoir-fair

Manufacturing Companies Facing Skills Shortage

According to Trading Economics, the US unemployment rate dropped to a 16-year low in May 2017. “The US unemployment rate fell to 4.3 percent in May 2017 from 4.4 percent in the previous month and below market expectations of 4.4 percent.” This was the lowest jobless rate since May 2001.

http://axenics.com/blog/manufacturing-companies-facing-skills-shortage

Providing Solutions for the Growing U.S. Chemical Manufacturing Industry

The chemical industry is one of the largest subsectors of manufacturing in the United States, with large national and international markets. Many products from the U.S. chemical manufacturing sector are also exported: U.S. global chemical shipments make up more than 15 percent of worldwide chemical shipments, making the U.S. a top global player in the production and export of chemical products.

http://axenics.com/blog/providing-solutions-growing-u-s-chemical-manufacturing-industry

Death Cafes: Talking About Wishes, Burial Planning, and Other Uncomfortable Topics

While it’s likely you’ve heard of an espresso café, or a café that serves breakfast and lunch, or other small bites, a death café may not be as familiar to you. Death cafes are not establishments where you go to get food or beverages; they are a type of gathering where people get together and talk about death.

http://phaneuf.net/blog/death-cafes-talking-about-wishes-burial-planning-and-other-uncomfortable-top

The Best Free Social Media Tools and Hacks to Grow Your Business

Whether you're a one-woman (or man) shop, or you've got a whole team working for you, chances are you don't have a ton of time or money to spend on social media marketing and advertising. Luckily, you're not the first business owner to have that problem.

http://blog.atomicreach.com/the-best-free-social-media-tools-and-hacks-to-grow-your-business

5 Reasons to Invest in a Digital Marketing Strategy for Your Business

Article about the benefits of investing in digital marketing.

https://www.business2community.com/digital-marketing/5-reasons-invest-strategic-digital-marketing-small-business-02008303

Okay Google: How to Optimize Your Business for Google Voice

If your business is already online, but you’re not sure if you’re receiving all the SEO traffic you can get based on the growth of voice search, this post will help clarify what you may be missing.

https://www.socialmediatoday.com/news/ok-google-how-to-optimize-your-business-for-google-voice/520963/

Experience

Professional Writer, Editor and Social Media Marketing Consultant

At Writer By Default, my mission is to provide small to medium-sized businesses with professional, high quality and dependable writing, editing and social media marketing consulting services at affordable prices. Let me write that for you, so you can get back to doing what you do best - running your business.

Company: Writer By Default

I worked there from 1/2012 until now

Content I Write