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nDash Writer Profile for Erik Larson
Headline
Marketing CRM Production Specialist, at I Will Teach You To Be Rich
About Me
- Expert inbound marketer.
- Skilled in Infusionsoft and Hubspot, as well as other marketing automation software.
- 5 years professional advertising and marketing experience.
- Excellent at researching, planning, executing, and analyzing multi-channel marketing campaigns.
- Strong copywriting, public speaking, and presenting skills.
- Front end web development skills, Wordpress, Drupal, HTML, CSS
- Bachelor's Degree in Advertising and Journalism from the University of Oregon.
- Associates Degree with an emphasis in Psychology from Linn-Benton Community College.
- Mandarin Chinese speaker.
- Adobe Premiere, Final Cut Pro, Indesign, Photoshop, Illustrator, Flash.
Industries I Write About
Finance
- Small Business Finance
- Personal Loans
- Mortgages
- Business Credit
- Business Finance
- small business credit cards
- business credit cards
- credit cards
- small business loans
- small business financing
- business loans
- Financial Services
Business
- Small Business Marketing
- Marketing
- Content Marketing
- Inbound Marketing
- Digital Advertising
- Guerilla Marketing
- Social Media Marketing
- Marketing & Advertising
- Recruiting
- Hiring
- Turnover
- Reducing Turnover
- Company Culture
- Staffing & Recruiting
Technology
- SaaS
- Data Security
- IT Infrastructure
- telecommunications
- IT networking
- Computer Software
My Writing Samples
73 Awesome Free Resources For Growing Your Small Business
This piece was my most popular one, being shared thousands of times. It was aimed toward small business owners.
http://www.lendio.com/blog/73-awesome-free-resources-growing-small-business/
The Rise of the Company Town
Meant to draw interest in the Paysa blog, this talked about Facebook's company town and whether or not it was a benefit for employees.
https://www.paysa.com/blog/2017/05/29/the-rise-of-the-company-town/
Which B2B Payments Are Right For Your Business?
Meant to showcase expertise, this article explains which B2B payment systems are right for the reader's business.
https://blog.apruve.com/which-b2b-payments-are-right-for-your-business
How to Get More Customers for Free This Week Through Google
This article is meant to inform marketers how to take advantage of Google's latest marketing platform for small business.
https://www.ducttapemarketing.com/blog/google-my-business/
Experience
Marketing CRM Manager
-Creating campaigns in Infusionsoft-Analyzing email sales funnels-Creating reports-Designing campaigns for automating workflows-Maintaining CRM Hygiene-Testing customer flows-Maintaining list hygiene-Building product launch workflows-Creating online shopping cart experiences
Company: I Will Teach You To Be Rich
I worked there from 5/2016 until now
Content Marketing Manager
- Overseeing inbound marketing workflows.- Overseeing marketing automation.- Creating automated email workflows in Hubspot.- Overseeing blog and social distribution.- Building reports in DOMO to track conversion.- Creating gated content.- Supporting marketing automation.- Driving results through multiple organic channels.- Working through Hubspot to build newsletters.- Creating reports in DOMO to track results.
Company: Lendio
I worked there from 4/2014 until 5/2016
Content I Write
- Blog Post
- Article
- Whitepaper
- Case Study
- Sales Collateral
- Presentation
- Email/Newsletter
- Social Media
- Website Copy
- Direct Mail
- Other