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nDash Writer Profile for Elizabeth Williams

Headline

Brand & Employee Communications Consultant, Speaker, Blogger

About Me

I worked as a journalist exactly long enough to know that I hated working as a journalist.

So I became a marketing, communications and PR executive, and had the great fortune to work with brands including Rogers, Toyota, Bank of Montreal, Aon, ADP and more.

While I worked in nearly every part of the marketing and PR industry, I realized that my happy place was creating great content such as speeches, white papers, change communications and video scripts.

As a consultant, I work with companies such as The Beer Store, Route1, and Investment Planning Counsel, along with agencies, start-ups and not-for profits.

Industries I Write About

Finance

Business

Law & Politics

Lifestyle

My Writing Samples

Mind the (Skills) Gap

Blog for Canadian Marketing Association

http://www.the-cma.org/about/blog/mind-the-skills-gap

HR Unleashed

White paper about how HR is becoming more strategic.

https://www.adp.ca/-/media/Canada%202015/insights%20assets/employer%20brand/pdf/en/Strategic%20People%20Management%20for%20the%2021st%20Century%20EN.ashx?la=en-CA&hash=F6B6C6973BABEEFE6E9D2D4FD23F92CD73BBEE02

Signature Aluminum Case Study

Two-page case study used by sales teams to demonstrate HRIS solution success story.

https://www.adp.ca/-/media/Canada%202015/case%20studies/en/Case%20Study%20Signature%20Aluminium.ashx?la=en-CA&hash=B440B019A9C0079EF301AB70EF638C67223BA1BD

Experience

President

We help HR, communications and marketing executives build brands, engage employees and communicate effectively through times of change. By applying proven models and tactics, with tried and tested marketing techniques, we enable organizations to have better conversations with their stakeholders. We help with: -Employer branding and employee value propositions -Brand value propositions -Change communications -Internal communications strategies -Executive communications support -Employee engagement -Recruitment marketing Our experience includes organizations of all types, including Rogers Communications, ADP, Bank of Montreal, The Beer Store, Cashflow Cookbook and Route1. We offer project support, strategic planning, onsite workshops and more.

Company: Candler Chase Inc.

I worked there from 2/2012 until now

Content I Write