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nDash Writer Profile for Carolyn Frith

Headline

B2B Content Marketing Strategist, Persona Research, Content Creation, Lead Generation, Account Based Marketing, Speaker

About Me

I have over three decades of experience in marketing and seven years exclusively focused on developing content marketing strategies for B2B industries. So, I can generate leads through powerful content marketing that leverages proven lead generation techniques. In 2010, I founded Carolyn Frith Marketing, LLC, where I combine my marketing, research, and writing talents. I conduct persona research, develop content marketing strategies and create the content from blog posts to case studies and e-books.

My content marketing specialty is creating content that educates buyers of complex, high price-tag products and services, such as information technology and business consulting services. Through years of conducting in-depth interviews for market research, I know the questions to ask and how to ask them to come up to speed quickly in complicated subject matters, and interview thought leaders and your clients. I work with you to develop a content marketing strategy that includes a plan for everything you need to move your prospect step-by-step through their buying process.

Then I create compelling, results-generating content--e-books, blog posts, research reports, case studies, press releases, articles, e-newsletters, email auto-responders, videos, website copy and more.

Some skills include:

• Persona research

• Content marketing strategy

• Blog posts

• E-books

• White papers

• E-newsletters

• E-mail auto-responders

• Articles

• Press releases

• Research reports

• Video scripts

• Case studies


Industries I Write About

Technology

Health & Wellness

Finance

Industrial

Business

My Writing Samples

How to Fend off System Downtime and Slowdowns

White paper for Galileo addressing the cost of downtime and what to look for in an IT infrastructure performance management solution.

http://www.carolynfrith.com/wp-content/uploads/2012/08/stop-the-firefight-fend-off-downtime-and-slowdowns.pdf

Website for Leica Geosystems

Website for company that manufactures and markets 3D laser scanning equipment.

http://3dplant.leica-geosystems.us/

Travel and Hospitality Management Without the Drama

White paper for Bridgestreet Global Hospitality

http://www.carolynfrith.com/wp-content/uploads/2012/08/BridgeStreet-Entertainment-Market-WP.pdf

The Definition of COPD and What it Means to You

One of many articles I wrote for the "A Lot About Health" site to promote registration for clinical trials.

https://alotabouthealth.com/copd/articles/definition-copd-means/

Growing and Selling Your Company: 6 Essential Insights

Article for Strategic Exit Advisors

https://se-adv.com/wp-content/uploads/2018/07/Strategic-Exit-Advisors-Growing-and-Selling-Your-Company-6-Essential-Insights-from-Entrepreneurs-Who%E2%80%99ve-Been-There.pdf

Unattended Scale System Identifies, Verifies and Weighs Scrap Metal

Article for Fies Scales and Systems that was placed in Weigh and Measure Magazine.

http://www.carolynfrith.com/wp-content/uploads/2012/08/Unattedded-Scale-System.pdf

Diversity and Inclusion Sell Sheet

For use as leave behind after sales meetings.

http://thepropelconsultinggroup.com/wp-content/uploads/2018/10/propel-diversity.pdf

Scanners Vs. Readers: How to Create Web Content that Engages Both Reader Styles

Article I wrote for Crazy Egg's blog to gain visibility and a back link.

https://www.crazyegg.com/blog/scanners-vs-readers/

How to Create Quality Blog Posts Surprisingly Rapidly

Article I wrote for Marketo's blog.

https://blog.marketo.com/2017/08/create-quality-blog-posts-surprisingly-rapidly.html

The No-Hassle Way to Build Wealth through Real Estate

A brochure for a company that helps clients optimize returns from real estate investments.

http://www.carolynfrith.com/wp-content/uploads/2012/08/Realize-Brochure.pdf

The Practical Guide to Boosting Revenues with Account-Based Marketing

E-book

https://www.nusparkmarketing.com/no-follow-pdfs/practical-guide-to-increased-revenues-with-abm-v6.pdf

How to Conquer 5 Common Content Marketing Problems

E-book

https://www.nusparkmarketing.com/no-follow-pdfs/how-to-conquer-5-common-content-marketing-problems.pdf

Experience

Content Marketing Consultant and Creator

According to the Content Marketing Institute, two out of three business-to-business marketing executives find it challenging to produce enough content. Does this describe your situation? If you’re ready to fuel your internet-marketing machine with the content it needs to create results, I can help.

Company: Carolyn Frith Marketing, LLC

I worked there from 11/2009 until now

Executive Director, Content Strategy and Creation

I lead content marketing initiatives at NuSpark Marketing, an alliance that offers a strategic, integrated approach to help you to generate more quality leads than ever before.

Company: NuSpark Marketing

I worked there from 3/2015 until now

Content I Write