nDash.com is a content creation platform that provides brands and agencies with access to the world's top freelance writers.
I am a content marketer and email marketer with experience in B2B marketing (specifically startups and tech industries) and B2C (particularly travel, food and beverage). I have a background in journalism, where I became an expert at fast, accurate research into any industry.
I have extensive experience in producing a variety of creative, attention-grabbing content, designed to increase SEO, engage readers and fill sales pipelines - all in your brand voice of course!
Expertise:
Top-of-funnel whitepaper exampling why PCI compliant cloud solutions are important and how to properly assess solutions. Written for a Desktop as a Service company. (Ungated)
https://www.dizzion.com/wp-content/uploads/2017/09/Understanding-PCI-Compliant-Desktops.pdf
A blog post that positioned the tech company as a thought leader digging into current research and events.
https://www.dizzion.com/resource/blog/an-unnecessary-pc-sales-spike/
Industry and company solution specific stylized guide. (Ungated)
https://www.dizzion.com/wp-content/uploads/2018/02/Healthcare-Use-Cases-for-Virtual-Desktops.pdf
Dual-purpose asset that explains why an issue (tracking and managing conflicts of interest) is important and how the Publishing Company created state-of-the-art software to help organizations manage the task. (Ungated)
http://www.convercent.com/resource/convercent-conflicts-solution.pdf
Spearhead all content, messaging and communications for Dizzion, including webcopy & SEO optimization, maintaining a consistent blog cadence, regularly producing tech papers and other assets, coordinating press placements , managing email outreach and nurture campaigns, etc. Part of a small, scrappy team that lets me also actively participate in event coordination, website maintenance and product marketing. Data-drive approach. Marketo Admin.
Company: Dizzion, Inc.
I worked there from 11/2016 until now
At Fruition, a full-service digital marketing agency, I perform in-depth content audits and create strategic content marketing plans for B2C and B2B clients. I oversee a team of freelancers to execute on those content marketing plans and other client content marketing and email marketing needs. This includes assigning, writing, editing and overseeing design for: blog posts, web pages, white papers, infographics, email campaigns, etc.
Company: Fruition
I worked there from 7/2015 until 10/2016
manage all email campaigns (including acquisition emails, lead nurturing and customer newsletters); conceptualize, organize and execute webinars; Manage and maintain Marketo; contribute web content and marketing assets; assist with managing editorial calendars and freelancers; and other operational duties.
Company: Convercent
I worked there from 3/2014 until 7/2015
Responsible for the overall voice of uTest and Applause. Create and execute a content marketing road map that will promote the brand, position the company as a thought leader and support lead generation and sales efforts. write website content, lead generation content, white papers, case studies, video scripts, blog posts, etc.
Company: Applause (formerly uTest)
I worked there from 11/2011 until 2/2014