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nDash Writer Profile for Sarah Rutherford

Headline

About Me

By day, I’m an aesthetician with 15 years of experience in the beauty industry both in medical offices and high-end spa settings residing in Colorado with a passion for cycling. At night I enjoy creating engaging content for both the beauty industry and the local cycling community. I graduated cum laude from Wayne State University (Detroit, MI) with a BA in public relations.


Currently, I am writing blog posts, creating social media content across multiple platforms, compiling patient newsletters, and composing short magazine articles for a medical office. I am able to combine my zeal for research and conveying a unique brand story through entertaining and educational content.


Every business has a distinctive voice that needs to be heard. Let me help you. Each assignment is important and personalized. My “Projects Starting At” range is the minimum rate for each piece of content and varies depending on length, amount of research, etc. I am happy to talk through your project with you beforehand. 

Industries I Write About

Lifestyle

Health & Wellness

My Writing Samples

Why You Should Quit Your Job

Millennial job-hopping isn't necessarily a bad thing.

https://www.cobizmag.com/Business-Insights/Why-You-Should-Quit-Your-Job/

If You Built It, They'll Hopefully Come

Tips to reel in a Millennial customer base.

https://www.cobizmag.com/Business-Insights/If-You-Build-It-Theyll-Hopefully-Keep-Coming/

The Triple Bypass experience for a first timer

A first timer's Triple Bypass experience.

https://303cycling.com/the-triple-bypass-experience-for-a-first-timer/

An Aesthetician's Magic Wand

The benefits of CO2 laser resurfacing outweighs the social downtime.

https://www.aestheticsbydesign.com/news-blog/2019/4/2/an-aestheticians-magic-wand

The Good Fight

What antioxidants in skin care are really doing.

https://www.aestheticsbydesign.com/news-blog/2018/9/9/ziss56qpt9ep9axkm3861sdyk1hm68

Examples of pictorial content

Examples of the type of social content I've done.

https://www.instagram.com/aesthetics_by_design_cofps/?hl=en

Experience

Paramedical Aesthetician

Senior medical aesthetician providing individualized skin care treatments, plans, and patient care including CO2 laser resurfacing, chemical peels, microneedling, and medical grade home care product knowledge.

Company: Aesthetics by Design

I worked there from 11/2015 until now

Owner/Aesthetician

Successfully ran a sole proprietorship for 10 years while providing therapeutic skin care programs for clients and conducting daily business operations including payroll, quarterly taxes, and client relations.

Company: Asana, Inc.

I worked there from 8/2005 until 11/2015

Aesthetic Apprentice

Provided skin care treatments to clients while honing European skin techniques under the supervision of the spa owner.

Company: La Beaute Spa

I worked there from 5/2004 until 7/2005

Internal Public Relations Intern

Designed and published an intern newsletter. Compiled speeches for executive-level leaders. Provided support and compiled research material for account representatives.

Company: Campbell-Ewald

I worked there from 8/2002 until 5/2003

Content I Write