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nDash Writer Profile for Laura D'Alessandro

Laura  D'Alessandro

Headline

Digital Content Strategist

About Me

Food-loving veteran editor and journalist with six years of energy industry expertise. Social media content expert and admitted Instagram addict (I think they call us growth hackers, though).

Industries I Write About

Industrial

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Health & Wellness

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Finance

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My Writing Samples

Feature Article - FSR's 2019 Women to Watch

Eight women shaping the future of the restaurant business.

https://www.foodnewsfeed.com/fsr/executive-insights/8-women-shaking-restaurant-industry

Infographic - So You Want to Drive an EV?

Consumer facing infographics with how-to info for owning an electric vehicle, for distribution by electric utilities.

https://media.licdn.com/media-proxy/ext?w=800&h=800&f=n&hash=qdwU0Yupx1%2FE3Wy9N49d9S794Is%3D&ora=1%2CaFBCTXdkRmpGL2lvQUFBPQ%2CxAVta5g-0R6jnhodx1Ey9KGTqAGj6E5DQJHUA3L0CHH05IbfPWi4esHWf-Gk8EAWfyoFjQBmKe21SGLoRo64KIy-ddV12Z7lJJb5agYUbhl4j3lK6w

Ghostwriting - Get to Know Your Hydro: Conduit Hydropower

A series of articles breaking down hydropower for the public on behalf of the National Hydropower Association.

https://medium.com/the-hydroelectric/get-to-know-your-hydro-conduit-hydropower-28e290b6a953

Experience

Editor

Company: FSR magazine

I worked there from 1/2018 until 5/2019

Food Editor

Company: Tastemade

I worked there from 7/2017 until 12/2017

Content Strategist

Clients | American Public Power Association, National Hydropower Association, Levee App, Golden Sol Yoga Studio, Whole Foods, Hunts, Tastemade

Company: Freelance

I worked there from 10/2016 until 12/2017

Integrated Media Editor

Company: American Public Power Association

I worked there from 1/2013 until 9/2016

Renewable Energy Reporter

Company:

I worked there from 9/2010 until 12/2012

Content Strategist

Developed and manage an editorial calendar in collaboration with marketing and line of business partners Manage a network of freelance writers and editors; Collaborate with a team of designers and UX specialists Established and continue to reinforce the brand's editorial standards Built, iterate and re-evaluate the efficiency of our content creation process Contribute to the development of a content distribution strategy in collaboration with marketing partners Collaboratively create content to

Company: Fist Citizens Bank

I worked there from 5/2019 until now

Content I Write