nDash.com is a content creation platform that provides brands and agencies with access to the world's top freelance writers.

nDash Writer Profile for Laurie McKenna Mega

Headline

B2B and B2C Writer and Editor With SEO Experience

About Me

I am an efficient and experienced content creator and editor for both B2B and B2C brands. I write, edit and optimize for SEO in various formats, including blog posts, feature articles, social media posts and ebooks,  and for various industries. 

Currently, my anchor clients include Crazy Egg, Buildium, MarketMuse and a small marketing firm focused on women artisans and business owners.

My work has appeared on Cosmo.com, CountryLiving.com and Care.com. I've written for The Economist and their content marketing partnership with GE, as well.

I'm also an adjunct professor at Fisher College in Boston, where I teach writing for news, content marketing and social media outlets.

To view my articles and videos, visit lauriemega.contently.com.

I also have extensive experience writing and editing K-12 textbooks and ancillaries, and reference material.

Industries I Write About

Lifestyle

Business

Health & Wellness

Technology

My Writing Samples

5 Steps for Finding Content Gaps in the Buyer's Journey

When creating content for your brand, it’s easy to get hyper-focused on one aspect of the buyer’s journey — usually the awareness stage. You can forget that there are all those other steps to turning a visitor into a customer. That can leave you with a significant amount of content gaps. The best way to identify and fill those gaps is to take a close look at your audience and the journey they go on before buying.

https://blog.marketmuse.com/content-gaps-buyer-journey/

Celebrate Community: 8 Hanukkah Gifts by Women Artisans

This Hanukkah, give meaningful gifts from local women artisans to support your community and delight your loved ones.

https://www.jewishboston.com/celebrate-community-8-hanukkah-gifts-by-women-artisans/

Caring for the Carers

Dimentia's unsung heroes are also its unsung victims.

http://gelookahead.economist.com/care/

12 Things No One Tells You About Owning a House

You're probably going to have to live with that dated wallpaper for a while.

https://www.countryliving.com/home-maintenance/a35286/12-things-no-one-tells-you-about-owning-a-house/

Phishing Scams: What Property Managers Need to Know

You’ve probably heard of phishing scams and horror stories of stolen identities. But do you know how to protect yourself, your staff, and most importantly—your owners and residents?

https://www.buildium.com/blog/phishing-scams-what-property-managers-need-to-know/

How to Create Great Content for Your Brand

How do your audience and search engines assess content?

https://blog.marketmuse.com/how-to-create-great-content/

Harvard Rescinds Students Over Posts: How Can You Keep Your Students from Dangerous Posting

In June, prospective Harvard students had their acceptance rescinded over racist and violent Facebook posts they left in a private group. In the wake of this story, how can parents and teachers raise awareness with their own students of their online reputations?

https://www.familyeducation.com/communicating-teens/harvard-rescinds-students-over-posts-how-can-you-keep-your-students-dangerous

8 Birthday Party Planning Tips for the Best Turnout

Between vacations, soccer games and school plays, calendars are booked solid. Here's how to get everyone to RSVP "yes" to your kid's birthday party.

https://www.care.com/c/stories/4242/8-birthday-party-planning-tips-for-the-best-t/

Proof of Income Is Crucial for Landlords. Here's Why

Not to be overlooked, verifying their income is an important step before entering into a lease with a new tenant. Here’s why you should get it, what you should look for, and what to do if your potential renter doesn’t have a traditional source of income.

https://www.allpropertymanagement.com/blog/post/proof-of-income-for-landlords/

We Tested 5 Sunblocks for Moms and Here's What We Found

When our managing editor and in-house mom went on vacation in Israel, we sent her off with a bag of sunscreens to test. Find out which sunscreens held up under the hot, Mediterranean sun.

https://www.familyeducation.com/moms-health-fitness/we-tested-5-sunblocks-for-mom-and-heres-what-we-found

The Top 5 Cities for Rental Property Investment in 2019

Investing in rental properties can be a solid financial decision. But there are so many factors to consider. One major factor: Where should you buy?

https://www.rentometer.com/articles/the-top-5-cities-to-invest-in-rental-properties-in-2019

Experience

Freelance Content Creator

I am a freelance writer and editor with 18 years' experience in digital and educational publishing and content marketing. I currently teach Media Writing at Fisher College. My clients include Buildium, Crazy Egg and MarketMuse.

Company: Laurie Mega Content Services

I worked there from 9/2018 until now

Adjunct Professor

I teach Media Writing, a 200-level course that covers writing for web, TV, radio, podcasts and PR, as well as media law and ethics and AP style.

Company: Fisher College

I worked there from 9/2018 until now

Content Director

I am responsible for all content planning, creation, and implementation on FEN Learning's four websites: FamilyEducation, Teachervision, Fact Monster and InfoPlease. With my team of six editors, I procured and created the best content for parents, teachers, and students, including articles, interactive content, videos and educational resources.

Company: FEN Learning

I worked there from 8/2016 until 8/2018

Senior Editorial Manager

I Managed the editorial direction for high-profile clients who needed a strong editorial presence to achieve their content marketing goals.

Company: Skyword Inc.

I worked there from 10/2015 until 7/2016

Freelance Writer

After the birth of my son, I took a year off and wrote for clients such as Care.com, The Economist, and Hearst.

Company: Self-Employed

I worked there from 4/2014 until 10/2015

Associate Director

I set policy and procedures for a new and growing editorial department within a content marketing startup, built the editorial team, and oversaw the editorial direction of all clients for my particular team.

Company: Skyword Inc.

I worked there from 6/2013 until 4/2014

Content I Write