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nDash Writer Profile for Grace Kaucic

Grace Kaucic

Headline

Senior Communications Manager at Bluebird Botanicals

About Me

Industries I Write About

Science & Medicine

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Health & Wellness

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Business

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My Writing Samples

Getting Started With Herbal Supplements

Blog post featuring interview with herbalist discussing how to get started on an herbal supplements routine

https://bluebirdbotanicals.com/getting-started-with-herbal-supplements-2019/

Exploring the Booming CBD Craze of 2019

Blog post focusing on CBD market trends over past several years and predictions for coming years

https://bluebirdbotanicals.com/category/announcements/page/8/

Beyond the Fads: Bluebird's 2019 Nutrition Guide

Blog post exploring the most popular and healthful nutrition trends of 2019

https://bluebirdbotanicals.com/bluebird-nutrition-guide-2019/

A Comprehensive Guide to Restaurant Employee Benefits

Downloadable guide analyzing market research trends on compensation best practices for chain restaurants

https://tdn2k.com/thought-leadership/guide-restaurant-employee-benefits/

Top Consumer Trends to Watch in 2018

Blog post analyzing consumer trends in 2018

https://tdn2k.com/thought-leadership/top-consumer-trends-watch-2018/

Experience

Communications Manager

Manage development and implementation of content marketing strategy as well as internal and external communication plans. Own day-to-day execution of digital strategies including managing editorial calendar and sourcing and producing a wide range of content marketing and communication materials including blog posts, marketing and advertising campaign copy, and PR responses and pitches.

Company: Bluebird Botanicals

I worked there from 8/2019 until now

Digital Marketing Specialist

Drove brand awareness and sales for e-commerce site and wholesale through strategizing and executing content-driven digital marketing campaigns. Utilized earned, owned, and paid media to increase brand awareness.

Company: Bluebird Botanicals

I worked there from 8/2018 until 8/2019

Associate Marketing Manager

Responsible for increasing brand awareness and lead generation through management of digital marketing strategies. Built and managed the content marketing program which consisted of producing and distributing weekly pieces of content, including articles, videos and web graphics. Launched company’s paid search efforts with Google AdWords.

Company: TDn2K

I worked there from 8/2017 until 7/2018

Marketing Coordinator

Managed community engagement through social media and content creation. Designed email marketing campaigns for clients and prospects and benchmarked performance metrics against industry. Increased engagement with brand on website and social media platforms through improving written content and introducing new content formats, including articles, gated content, videos and web graphics.

Company: TDn2K

I worked there from 8/2015 until 8/2017

Technical Writer

Created informational documents to facilitate Informediate's clients in using the company's products. Developed clear, concise content to illustrate the features of the software programs and direct users to be able to access the programs with ease.

Company: Informediate

I worked there from 6/2014 until 4/2015

Languages I Write In

Content I Write