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nDash Writer Profile for Aimee Bida

Aimee Bida

Headline

Marketing Pro | Brand Champion | Award Winning Creative | Culture Builder | Collaborative Fun-Haver

About Me

Aimee Bida is a marketing athlete, driven by a belief in the power of human-centered marketing and design. She understands how to innovate within the construct of corporate culture and is a risk-taker, business winner, and consensus builder. Aimee is an omnichannel marketing and content expert, builds strong teams and is dedicated to empathic consumer connection. She goes deep into understanding the business, consumer, and customer with a consumer first lens. Aimee is data-obsessed and analytical but able to “pull back” to identify broader insights and opportunities. Aimee values: - Listening for the unsaid - Storytelling with a human voice - Productivity and mindset - Building trust, relationships, and culture - Corporate purpose

Industries I Write About

Business

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Health & Wellness

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My Writing Samples

Unplug Your Way to Healthier Living

How to get away from screens and stay grounded.

http://aimeebida.org

Experience

Founder & Marketing Lead

As founder and marketing lead at A.B. & Co. Creative, Aimee Bida builds collaborative and comprehensive marketing and communications strategies while energizing teams. Uses storytelling to grow audiences and shape consumer behavior. Defines consumer/customer segments, champions their needs and drives insights across organizations to drive creativity, enthusiasm and results in others, and build sales team readiness to accelerate growth. • Develops and implements strategies to strengthen brand saliency and desirability and create cut through ideas that resonate with consumers. • Builds brand vision and creates omnichannel brand experiences to attract top-of-funnel engagement, drive awareness, traffic, engagement, conversion and increase loyalty/advocacy. Client engagements include: • National Park Service • Thomson Reuters • Corning • Sperry • Cone Communications/Omnicom • Hunt Alternatives Foundation • The Network of Giving • Histoire de Parfum • VeraCloud Technologies, Inc. • Press Pass TV

Company: www.abcocreative.com

I worked there from /2005 until now

Content I Write