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nDash Writer Profile for Star (Susanna) Williams

Star (Susanna) Williams


About Me

A professional business writer, who writes win/loss analysis reports and content on a freelance basis, and has run social media for Dorie Clark, I often collaborate with my partner Jake Tavares, who is Director of Editorial and Content at DoubleCheck Research. My topics include win/loss, personal branding, content strategy, and  LGBTQ+ diversity and inclusion, and I've published on these areas everywhere from BlogPaws (which is targeted at professional pet bloggers) to business magazines like Entrepreneur. I am also an award-winning, Amazon bestselling writer of genre fiction.

Some of my work is published under my old name of Sue Williams. However, under my current identity, I write for Thrive Global, among others. I have won awards and honorable mentions from magazines like Narrative, Glimmer Train, and elsewhere. Plus I've worked as an editor at Narrative Magazine, named by Esquire as “the gold standard" of international literary magazines. Narrative publishes authors like Joyce Carol Oates, Kurt Vonnegut, and Sherman Alexie. While working there, I managed a group of editors, promoting stories to senior editors and sitting on contest finalist panels. 

Under a pen name, I have published a novel with Harper Collins and have reached #2 in two major Amazon categories.

I started out as an English, literacy, and drama teacher in the UK, and come from a psychology and English Literature background. I currently live in Northampton, MA, and am known, almost exclusively, as Star Williams. 

Industries I Write About

Health & Wellness

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My Writing Samples

During Desperate Times, These Changemakers Transformed Their Lives By Owning Their Stories

Drawing on the experiences of anti-bribery consultant Richard Bistrong, whose career was born after he went to prison for corruption, and Miyanda Maimbo Katiwa, who spent weeks sleeping on a bare floor before she was able to launch Zambia's first H.R. business, I look at how owning our stories is a powerful entrepreneurial facet that can change our lives, as well as those of others, and create powerful business success.


Dreading the Holidays? Use These Affirmations to Transform Your Fear

Those who are dreading the holidays are not alone. In this article, I share affirmations that can help us through, with love.


Lessons from Ghostbusters for Entrepreneurs Who Want to Reach the Right Clients and Community

This article, which is themed around Ghostbusters, shows entrepreneurs how to grow their communities via content creation, brand building, and meeting the needs of potential clients.


How to Increase Social Media Sharing and Interaction by Harnessing Learning Psychology

Drawing on experimental research from learning psychology, this article explains how social media users are more likely to share and interact when praised for their intentions, treated personally, and more.


How Entrepreneurs Can Break Into High Profile Publications

This article was co-written with Dorie Clark, who approved its content and helped with the introduction to the piece. It explains how entrepreneurs can raise their chances of being published by high profile blogs.


Decline Easily and Warmly: Email Tips from Dorie Clark’s Gatekeeper

This "how to" article shows professionals how to effectively gatekeep their own inboxes, by declining easily and warmly.


Disengaged at work? Afraid of Speaking Out? Executive Coach Molly Tschang Shares Compelling Solution

How can all of us learn to speak out truthfully, without damaging our relationships at work? I interviewed executive coach Molly Tschang, who shares powerful and specific ways forward.


Take That Power Break! Three Ways to Make Your Breaks Improve Your Work and Life

It’s common knowledge that power breaks are helpful to our work days, but planning for certain types of break can be a smarter strategy. Goal-oriented breaks can actually help us to tap better ideas and solutions, reduce our stress, increase our productivity, and more. By selecting the right kind of break, you can make a powerful difference to your mood and achievements. In this article, I share three types of power break that can benefit your work and life.


How to Engross Your Readers by Strengthening Your Storytelling

As a writer who used to work as a contest editor at a literary magazine that attracted thousands of entries, I know what it takes to make a story memorable and engaging. In this article, I share tips on how to engross your readers with storytelling.


What U.K. Classroom Teaching Taught Me About the Power of Belonging

“Coming together in unique ways is what has made us, as a community, strong,” says HR luminary Pat Wadors in her LinkedIn Learning course, Diversity, Inclusion & Belonging. “Introverts and extroverts, hunters and gatherers—I mean, you name it, this diversity of who we are makes us stronger as a village, as a tribe, as a community.” This article looks at the importance of creating a sense of belonging, in order to foster diversity and inclusion.



Ghostwriter, win/loss analysis editor, and coach

Currently working on freelance win/loss report and content writing with my partner, who is Editorial Director at DoubleCheck Research, I also offer editorial guidance to clients, who have gone on to publish work at various venues—most recently, Harvard Business Review. I publish my own work at diverse venues like BlogPaws, Entrepreneur, and Cosmopolitan. I have also ghostwritten business content for entrepreneurial blogs, including in the area of win/loss analysis.

Company: The Star Space & DoubleCheck Research

I worked there from 1/2015 until now

Bestselling Author

My romance novel, which I published under a pen name, reached #2 in three major romance categories. I've also published novels with Harper Collins and smaller presses, and have published articles about lifestyle and sexuality at venues like Cosmopolitan and Spirituality & Health. I've also run social media campaigns for a small, popular press, under this identity.

Company: Pen name

I worked there from 1/2009 until now

Social Media Consultant and Copywriter

I work several hours per day for Dorie Clark, managing her brand's social media channels. I create and schedule content, and interact with Dorie Clark's online communities, ghostwriting responses. When asked for advice, I often source replies from Dorie's extensive library of business articles. I also ghostwrite reviews and endorsements, vet websites that request articles from her, craft blurbs, and proof read a variety of resources.

Company: Clark Strategic Communications

I worked there from 1/2013 until 7/2019


I've worked as an editor at Narrative Magazine, which has been called “‘the gold standard’ of international literary magazines” by Esquire. Narrative publishes authors like Joyce Carol Oates, Kurt Vonnegut, and Sherman Alexie, and while working there, I managed a group of editors, promoting stories to senior editors and sitting on contest finalist panels. I did this work under the name of Sue (Susanna) Williams.

Company: Narrative Magazine

I worked there from 1/2012 until 1/2014

Content I Write