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nDash Writer Profile for Rhonda M. Salvestrini

Rhonda M. Salvestrini

Headline

Communications Expert | Writer | Editor

About Me

I believe the importance of communication is to remove the assumptions and encourage collaboration. 

As a writer and editor, I have helped organizations engage internal and external audiences through authentic and transparent storytelling, and I have helped authors transform their disparate content into published books and narratives.

My work specializes in translating the complex into clear and comprehensive content that is easily digestible by multiple differing audiences.

With more than 20 years of experience in the tech industry working for companies like PlayStation and Teradata, I know firsthand the power of communication in creating action, engendering partnerships, and educating audiences.

I would love to help you tell your story.



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Industries I Write About

Technology

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Law & Politics

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Business

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My Writing Samples

Do You Hear Me? Do You Care?

A piece on the importance of presence, engagement and overall communication. Being continually immersed in our digital distractions begs the question of whether we're actively engaged and present when someone else is speaking. Dale Bozzio, of the band "Missing Persons," asked the question of whether we were listening back in 1982. Her lyrics ring especially true in today's world.

http://amixofmoxie.com/do-you-hear-me-do-you-care/

Love Your Client

A piece about the importance of emotional intelligence when connecting with our clients, such as empathy and understanding. When a client comes to us with a problem, they have a pain point that needs solving that also carries an emotional pain that will lead to discontent and discouragement if it is not solved effectively. This piece discussed the utilization of empathy and active listening to solve your clients' problems while demonstrating caring and love in the process.

http://amixofmoxie.com/love-your-client/

My Gallbladder Has Left the Building

A humorous take on the lifestyle changes that immediately occurred after I underwent emergency surgery to have my gallbladder removed and my start on a journey into eating cleanly, living differently, and bidding adieu to my sugary and greasy friends known as cupcakes and burgers.

http://amixofmoxie.com/gallbladder/

Experience

Director of Communications | Managing Director | Internal Communications | B2B Com

Boutique consultancy specializing in directing business and technical strategies across multiple industries and platforms, including biometrics, cybersecurity, video gaming, and nonprofit. Successfully collaborates with technical experts, executive leaders, marketing personnel, and business owners to articulate and execute messaging, goals, and branding initiatives to internal and external audiences. 

Company: Consultancy

I worked there from / until now

Director Of Communications | Editorial Director | Director of Content Strategy

Leads the development and execution of comprehensive communications strategies and public relations programs. Serves as a ghostwriter and chief editor on all publications, including book, TEDx talk, executive speeches, and website content. Directs the editorial content schedule and oversees the messaging of promotional materials. Directs the content team in the management of the Foundation's presence on social media.

Company: The Quin Murphy Foundation (Nonprofit)

I worked there from / until now

Head of Communications & Global Change Enablement | Digital Transformation | Internal Communications

(Short-term project) Brought in to direct strategic-level communications for internal messaging regarding the technological shift of the company toward a SaaS operation.

Company: Teradata

I worked there from 8/2018 until 2/2019

Director of Publications | Process Optimization | Digital Transformation | Global Change Enablement

(Short-term project) Brought in to modernize and digitally transform the Publications department. Developed and executed communications strategies and plans - integrated change-enablement principles and championed interdepartmental collaboration, resulting in innovative approaches to content development.

Company: Forcepoint

I worked there from 2/2017 until 11/2017

Head of Publications | Director of Strategic Planning | Organizational Design & Development

Led a multi-disciplined communication and creative team in the development of internal and external communications for the product portfolio, including desktop, Cloud and Enterprise offerings. Developed and executed a unified content strategy for consistency and effectiveness across publications and marketing channels, including online, social media, and print.

Company: BAE Systems - Geospatial eXploitation Products (GXP)

I worked there from 3/2012 until 2/2017

Senior Principal Manager of Publications | Editor-In-Chief

Established a scalable technical publications department from the ground up, leading a team in the creation of 25+ consumer-centric publications across 10 Cloud-based and Enterprise software products. Implemented content strategy plans for lifecycle management, and directed roadmaps and go-to-market schedules for content execution and delivery.

Company: BAE Systems - Geospatial eXploitation Products (GXP)

I worked there from / until /

Senior Principal Manager, Communications | Strategic Planning | Editor-In-Chief

Directed corporate communications projects for business units in the United States, Europe, and Japan. Aligned internal and external communications with organizational voice and messaging. Co-authored and served as the chief communications officer for various magazine articles, white papers, and electronic media for video games

Company: Sony Computer Entertainment America - PlayStation

I worked there from 1/2008 until 3/2011

Content I Write