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nDash Writer Profile for Dr. Greg Grillo

Headline

Dental/Medical/Health

About Me

As an experienced U.S. dentist, writer, and consultant with a formal background in psychology, I’m able to offer unique benefits on a variety of projects.  

I've served as the Content Director for a white-glove dental marketing company in the Northwest. Our client base included hundreds of top-tier practices that demand exceptional content. This covered websites, blogs, e-books, brochures, emails, mission statements, etc.

I've served as a consultant to dental manufacturers, marketers, service providers, educators, and clinicians. With 25 years in successful clinical practice, I offer an unmatched insight into the hearts and minds of dentists and patients. 

Often the difference between success and failure to those aiming services and products at our profession is the ability to relate to the internal psychological details of dentistry. Many products and services are tossed aside because it's clear the end-users have never been consulted during the development stage. 

I can help you change that.

I've also applied my psychology background to hone patient communication skills and develop numerous patient education documents. I consider this skill a key component of the 300% growth our practice experienced during the past 10 years with little external marketing. Whether you're reaching out to patients or dental professionals, I can help you connect, build trust, and draw a response.

I've completed online and workshop coursework through American Writers and Artists, Inc. and maintained membership in the Professional Writer's Alliance.  I understand copywriting, consumer and provider psychology, and the importance of branding in today's competitive environment.  I've worked with numerous recognizable international names within and around dentistry. The majority of my work occurs through professional avenues beyond online sites, but I consider requests from every source. So, please feel free to reach out.

Industries I Write About

Health & Wellness

My Writing Samples

Dental Benefits Article for Patients

A typical informational article on changes in dental insurance. Patient-centric blog conveying critical changes to a major benefits program.

https://www.grillorobeckdds.com/blog/2019/9/12/school-district-dental-benefits-big-changes-ahead

Dental Technology Article for Dentists

An article sponsored by Colgate-Palmolive aimed at dental professionals weighing the inclusion of 3D imaging in their practices.

https://intodent.com.au/does-3-d-imaging-belong-in-your-practice/

Website Content

Custom homepage dental content for an exceptional urban practice. The dentist requested an easy-going vibe to set a specific tone for his practice.

https://www.seattledentalstudio.com/

Experience

Dentist-Senior Partner

I'm the senior partner in a group dental practice in Washington state. Our staff of 13 provides a range of services including implants, orthodontics, CAD/CAM dentistry, and more.

Company: Grillo Robeck Dental

I worked there from 8/1999 until now

Content Director

I directed all dental content during rapid growth at this Inc. 5000 company in Wenatchee, WA. When I started with Legwork, we served 35 clients. My tenure ended when we reached 2000 clients and I needed to focus on my own projects and clinical practice.

Company: Legwork

I worked there from 6/2013 until 2/2017

Dental Copywriter-Freelancer

I've completed hundreds of copywriting projects in multiple industries. While I focus on healthcare, I've produced extensive content for grocers, farmers, athletic clubs, financial firms, etc. www.writefulways.com

Company: Writeful Ways

I worked there from 3/2012 until now

Content I Write